• Home
  • What We Do
  • Our Work
  • eCommerce Solutions
    • Ecommerce Platforms
      • Shopify
      • Shopify plus
      • Magento eCommerce
    • Growth Opportunities
      • Klaviyo Email Marketing
      • Shopify Support and Success
      • Shopify Migration Experts
      • eCommerce Strategy
      • eCommerce SEO
      • Wholesale B2B Solutions
      • Shopify & Yotpo Loyalty Solutions
      • ERP & Shopify Integrations
      • Shopify POS Solutions
  • COMPANY
  • Contact
GET A FREE QUOTE
Alinga
logo
Phone Call Icon
logo
  • What We Do
  • Our Work
  • eCommerce Solutions
  • Company
  • Shopify Plus Partner
UNLOCK YOUR GROWTH
  • Shopify Support and Success
  • Klaviyo Email Marketing
  • eCommerce Strategy and Growth
  • Shopify Migration Experts
  • Shopify Search Engine Optimisation
  • Wholesale B2B Solutions
  • Shopify POS Solutions
GET A FREE QUOTE
  • Home
  • eCommerce
  • Shoppable Instagram: A Global Transformation To Sales Channel
eCommerce ShopifyOctober 3, 2018

Shoppable Instagram: A Global Transformation To Sales Channel

By Alinga

The journey of the internet and social media platforms has been quite interesting. The major part of human lives is driven by the internet. This explains a large pool of social media apps and e-commerce stores set up by the Shopify developers of Brisbane. And while business apps and websites were not enough for selling there came another advent of technology on one of the largest social media platform i.e Instagram.

Once this platform was used only many marketers influencers, for brand promotion and advertisements now has clickable posts. Shoppable are those kinds of posts that include videos, images, articles that have direct shopping reference to the products. By tapping on the posts, interested users will be redirected to the shopping website and directly to the specific product. Thus, this helps many websites target the consumer without taking much of their time.

This brings the customer directly to the sales point by avoiding all the in-between barriers of searching for the right product, browsing for more options etc. and also it is meant to reduce the abandonment of the site.

While earlier the business websites were compelled to add website links in their profile or story. The shoppable posts will bring selected products to their notice. However, in order to eligible to start selling in this unique manner, there are certain requirements which an e-commerce needs to fulfill. First, it needs to have a Facebook channel and Instagram Business Account.

So far it has been quite interesting to know about this feature, let’s see how can we add such posts to our business account:

  • Set-up an Instagram Business Account

For getting access to the shoppable feature of Instagram, it is necessary to have a business account. Also running on the latest version of Instagram is important.

  • Connect with Shopify account

In order to have the shopping feature, the account must be connected with facebook which can further be connected to your Shopify account for ease of handling the website and Instagram profile from one platform.

  • Upload Posts and Tag Products

Add a single product or a set of products to the account and use the tag product feature. This will allow you to add the link from the facebook account where you have already added the product.

On ending note, it is quite evident that the Shoppable feature of Instagram is quite in a buzz and has been a major factor in driving sales of the e-commerce stores. As of today, many businesspersons have started using Shoppable Instagram and achieved success at great lengths.

The integration of both Shopify and Instagram has put Gold Coast Shopify website on a major scale of advantage. Hopefully, the Beta version proves to be successful and the version is rolled out for real for all the business sites.

Gold Coast Shopify website, Shopify developers of Brisbane
Previous Afterpay For Shopify: Integration Beneficial For Both Business And The Buyer
Next Web Strategies: Different Approaches To Increase Website Traffic
   

Related Posts

The E-commerce Email Automation Tips for a Novice

January 4, 2018

5 Reasons Why UX Design Matters

January 15, 2020

Shopify Unite 2019 – Featured announcements

July 2, 2019

Shoppable interactive videos for your eCommerce store

August 24, 2023
Group-1-copy
Overall 4.9 out of 5.0 client rating. 310+ clients on over 2500+ projects. view our work.
  • About Alinga

    We are a extremely talented, professional and incredibly knowledgeable team that produces high converting web solutions for growth businesses.

    Alinga - Shopify Expert Gold-Klaviyo-Master-White Yotpo-Winners-Badge
  • Business Solutions

    • COMPANY
    • WHAT WE DO
    • OUR WORK
    • CONTACT
    • BLOG
    • WEB DESIGN
    • SHOPIFY ECOMMERCE
    • SHOPIFY PLUS
    • MAGENTO ECOMMERCE
    • SHOPIFY SEO
    • ERP > SHOPIFY INTEGRATION
    • WHOLESALE B2B SOLUTIONS
    • SHOPIFY POS
    • SHOPIFY MIGRATION EXPERTS
    • KLAVIYO EMAIL MARKETING
© 2025 Alinga Web Media Design Pty Ltd. All rights reserved.
  • What We Do
  • Our Work
  • eCommerce Solutions
  • Company
  • Shopify Plus Partner