Adding customer reviews to your Shopify Plus store can increase trust, improve SEO, and drive sales. For Australian businesses, reviews are vital as they influence purchasing decisions and help build credibility. Here’s a quick guide to get started:
- Choose a Review App: Use platforms like Yotpo or Okendo. Yotpo is feature-rich and ideal for enterprise stores, while Okendo caters specifically to the Australian market.
- Set Up the App: Install the app via your Shopify Plus admin, customise branding, configure email settings, and set moderation rules.
- Place Review Widgets: Add widgets to product pages, the homepage, category pages, or a dedicated reviews page.
- Enable Rich Snippets: Use schema markup to display reviews in Google search results.
- Customise Design: Match the review section to your store’s branding and ensure it’s mobile-friendly.
- Localise for Australia: Use Australian date formats (DD/MM/YYYY), metric measurements, AUD pricing, and comply with Australian Consumer Law.
By integrating reviews effectively, you can boost conversions and build trust with your customers. Platforms like Yotpo and Okendo make it easy to collect and showcase feedback, tailored to local preferences and standards.
Quick Comparison
Feature | Yotpo | Okendo |
---|---|---|
Market Focus | Global | Australian-focused |
Customisation | High | High |
Rich Snippets | Yes | Yes |
Mobile-Friendly | Yes | Yes |
Localisation Options | Limited | Extensive for Australia |
Adding reviews to your Shopify Plus store is an easy way to build trust and increase sales. Start today to make the most of this powerful feature.
Review Apps for Shopify Plus
Choosing the right review app for your Shopify Plus store is crucial to meeting the expectations of Australian shoppers. A strong review platform can help grow your business and build trust with your customers. Below, we’ve outlined the features of two popular review apps.
Yotpo Reviews Features
Yotpo is a trusted option for Shopify Plus, designed to meet the needs of enterprise-level eCommerce stores. It simplifies review management and helps build customer trust by showcasing genuine feedback.
Okendo Reviews Features
Okendo focuses on the Australian market, making it a great choice for local stores. It makes it easy to collect and display customer reviews, boosting your store’s reputation.
“We use proven strategies, tailored design, & innovative technologies to make beautiful and conversion optimised eCommerce experiences.” – Alinga
Both Yotpo and Okendo work seamlessly with Shopify Plus themes, giving you the ability to customise how reviews are displayed. These integrations not only simplify managing customer feedback but also help increase engagement.
Adding Reviews to Your Store
Adding reviews to your Shopify Plus store requires careful setup to make them as effective as possible. Here’s how you can get started.
Setting Up Your Review App
To integrate a review app into your store:
- Go to your Shopify Plus admin panel.
- Open the Apps section and locate your chosen review app.
- Click Add app and complete the authentication process.
- Customise the app by adding your store details, adjusting branding, configuring email settings, selecting display options, and setting moderation rules.
Placing Review Widgets
Position review widgets in areas that encourage trust and engagement. Consider these key spots:
- Product pages: Place them below the product description or near the “Add to Cart” button.
- Homepage: Add a social proof section prominently above the fold.
- Category pages: Include filtered reviews for the products being viewed.
- Dedicated reviews page: Create a separate page showcasing all reviews.
You can add these widgets by editing your theme code or using the visual editor provided by Shopify.
Setting Up Rich Snippets
To boost your store’s visibility in search results:
- Turn on schema markup in your review app’s SEO settings.
- Use Google’s Rich Results Test to confirm everything is set up correctly.
This ensures your reviews appear directly in search results, making your store stand out.
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Design Your Review Display
Build a review section that aligns with your brand and improves the shopping experience.
Customise Visual Elements
Make your review widget match your brand by tweaking colours for star ratings (both active and inactive), text, backgrounds, buttons, borders, and separators.
Adjust font sizes, weights, and styles for review text, reviewer names, dates, and star ratings. Keep the ‘Verified Buyer’ badge styled consistently across reviews.
Ensure reviews are spaced properly, set container widths, and use grid layouts for photo reviews. Don’t forget to make everything mobile-friendly.
Australian Review Forms
Tailor your review forms to meet Australian preferences and usability standards. Here’s what to keep in mind:
- Use the DD/MM/YYYY format for dates.
- Include suburb and postcode fields instead of city/ZIP.
- Provide state options for all Australian regions.
- Use metric measurements for product dimensions.
Write in Australian English, keep character limits short, and clearly explain photo upload rules (e.g., file size limits in MB). Display prices in AUD, like this: $XX.XX.
Make sure forms work well on mobile devices by using responsive design, larger touch-friendly buttons, optimised image uploads, and keyboards suited to the input type.
Yotpo and Okendo Features
Yotpo and Okendo are popular review platforms for Shopify Plus, helping businesses collect and showcase customer reviews effectively. Both platforms offer various tools for gathering feedback, customising how reviews are displayed (including rich snippets and mobile-friendly designs), and tracking review performance through analytics. They also prioritise localisation, ensuring review forms and widgets align with local standards and comply with Australian Consumer Law.
When it comes to integrating these platforms with your Shopify Plus theme, you can use customisable widgets that match your store’s design. This ensures fast loading times and compatibility with local settings. To get the best results, focus on optimising content delivery, maintaining responsive layouts, and using automated moderation tailored to local time zones.
Alinga, a certified Shopify Plus agency, works with Yotpo and Okendo to help businesses across Australia build trust and grow.
Next Steps
After completing the integration and design steps, it’s time to focus on strategies that boost conversions.
Upgrade your Shopify Plus store by adding a strong review system to build customer confidence and increase local sales. Key points to consider include:
- Display Placement: Add review widgets to product pages, collection listings, and other high-traffic sections of your site.
- Mobile-Friendly Design: Make sure your review widgets work perfectly on mobile devices.
- Compliance with Local Laws: Ensure your review system aligns with Australian Consumer Law requirements.
These adjustments will help you get the most out of your review integration. Expert advice can make a big difference in achieving your goals.
The team at Alinga can assist with setting up widgets, adding rich snippets, creating automated review workflows, and fine-tuning review displays to improve conversion rates. Their Shopify developers, designers, and strategists offer complete support every step of the way.
Reach out to Alinga’s Shopify Plus specialists to start incorporating customer reviews. They’ll ensure your review system meets Australian standards and market expectations, guiding you through a smooth and effective implementation.