Use of blogging is one of the most defining features of Shopify’s growth as a platform. The blog by the Shopify is the most prolific and popular of all the blogs produced by the main E-commerce platforms. The Shopify blog had a mailing list of 162,463 subscribers at the time of writing.
With the realms of great new content arriving each week and the availability of the vast audience, the Shopify blog is changing Gold Coast E-commerce for the better. Bt changing the way that the E-commerce platforms give away information to their users is one of the influencing features.
Here are some of the strengths of the Shopify blog:-
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Excellent Variety
Running an online store is a multi-discovery process, and the Shopify blog acknowledges this by covering a wide range of themes with articles from various contributors.
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Accessible to All
The Shopify blog is an excellent resource even if the individual is a store owner. For the upcoming entrepreneurs, there is a lot to take out. Guide by Shopify for starting a t-shirt business is an great example.
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Technical Depth
It is the opposite of superficial. One of the great challenges is that running a successful E-commerce blog is giving readers enough detail to help them genuinely improve their business. Shopify is pushing out long-form content for several years now.
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Other Companies Blog
All of the main E-commerce platforms have a blog of their own and not only Shopify. For example, the Magento Blog, WooThemes blog and the Bigcommerce blog. These are all good sources of recommended reading for store owners and developers alike, whatever platform they prefer.
However, not all E-commerce blogs are created equal. The difference between the Shopify blog is that they have been producing high-quality content for several years. There are rival platforms that have responded with their updated blog platform but they were unable to compete with the Shopify.
It is expected that in the near future there will be some competition as the rival platforms work hard to produce their own libraries of content to resource and equip their users.
How The Shopify is Changing E-commerce?
The marketers are baffled as for how the Shopify blog transformed the E-commerce landscape? E-Commerce is still such a new format, not many authoritative books and resources have been produced to help entrepreneurs set up and run a successful business.
Also, the Shopify blog is completely free which is the best thing about it. The blog is a key part for the company and also an integral part of their marketing strategy to recruit new store owners to the platforms. It’s also essential for retaining customers and helping stores to increase their revenues, all of which enables Shopify to enhance their profits.
To Summarise
Shopify blog is a great resource and it is changing the E-commerce by taking the initiative in educating store owners. It is also interesting to see that the other E-commerce platforms are also following the Gold coast Shopify website and investing heavily in their own blog content.
