Over the last six years, there has been a remarkable alteration in the mobile industry due the rise of modern devices and fascinating applications made by the worldï¿½s leading mobile companies.
The rapid increase of mobile users today is a very big advantage to the mobile marketers which is why they are paying close attention of having a carefully designed mobile-friendly web site for these customers who are currently having these fascinating smartphones. Due to todayï¿½s better technology, competitive market space evolves around mobile devices quickly resulting to faster and cheaper devices with quicker load timers which make it easier to surf for nontechnical users. And also, the growth of social media networks encourage all mobile users to stay connected, resulting more multimedia information being consumed on mobile devices.
There are a lot of factors to consider in developing a catchy mobile website. Firstly, you should try to understand the reason why they should use your mobile website and who your target audiences are. We all know that mobile screens are usually small and internet connection can be slow at times, and we donï¿½t want to overwhelm our audience with too much content and graphics that will cause the site to be slow to load. So next is to make your mobile website more accessible and convenient especially with the wide-use of touch-screen, an interface of a mobile website should only keep the audience scroll in a single direction. The next thing to consider is the simplicity of its content as long as itï¿½s practical and all the important components are in it and eliminate anything that wonï¿½t be relevant to 90% of your audience.
The mobile web is fast growing, where businesses cannot afford to ignore with the fact that an estimated of 1 billion smart phone users are capable of having an Internet access. Based on this number of users, opportunities are countless but also there are a lot of challenges. The mobile web is quite confusing and difficult for more than 50% of the audience but itï¿½s a matter of getting used to it. As a web developer or designer, all you need to understand in creating a mobile friendly web site is to consider the styling, scripting, and thorough testing on a variety of devices in order to constitute an overall web-enabled phone population. In conclusion, while mobile browsing continues to grow, make sure you are always updated with the latest trend of mobile web strategies to guarantee youï¿½re making a relationship with your audience.
Alinga have extensive experience working with the Magento ecommerce system, with an in-depth understanding in the development of both open source and commercially based web solutions. Whether itï¿½s redesigning the front-end, or developing a robust tailored web solution, we can help.