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E-commerce

Party Shots is a fun, vibrant, and rapidly growing brand offering personalised shot glasses, event favours, and custom-printed products for celebrations of every kind. As demand increased, Party Shots needed a more robust, mobile-responsive, and conversion-ready Shopify store that could support their expanding product range and provide shoppers with a smooth, enjoyable customisation experience.
 
To elevate their digital presence and improve site performance, Party Shots partnered with Alinga to rebuild and optimise their Shopify environment with a strong focus on design, usability, and scalability.

The Problem

Party Shots’ existing website required modernisation to keep up with customer expectations around speed, design, and ease of use. The brand needed a refreshed Shopify store that was mobile-optimised, visually engaging, and able to support custom product workflows.
In addition, they needed app integrations to enhance their product personalisation engine, improved UI/UX, and a seamless customer journey from browsing to checkout. 

What We Did 

At Alinga, we partnered with Party Shots to undertake a comprehensive Shopify redesign and redevelopment. We rebuilt the storefront using Shopify 2.0 architecture to improve flexibility, performance, and mobile responsiveness. 
Our work included setting up essential app integrations for product customisation, enhancing theme structure, and implementing best-practice eCommerce layouts to support higher conversions and provide a smoother shopping experience. 
Party Shots - Supp

What we provided

To ensure Party Shots launched with a strong, modern, conversion-focussed Shopify store, Alinga delivered:
- Custom Shopify 2.0 theme tailored to Party Shots’ lively and celebratory brand identity
- Full Shopify redesign and development
- Mobile-responsive layout optimised for easy browsing and product customisation
- App integration to support personalised product workflows
- Enhanced UX across key pages: home, product pages, customisation interface, and checkout
- Shopify and eCommerce support for ongoing improvements
- Shopify consulting and design strategy

Every component was built to improve ease of use, streamline personalisation, and support the brand’s continued growth. 

The Results

Party Shots now operates on a refreshed and high-performing Shopify 2.0 store designed for both growth and exceptional customer experience. The upgraded layout, custom theme, and enhanced integrations have improved usability and boosted conversion potential — especially on mobile, where most customers place personalised orders.
 
Thanks to the new Shopify foundation, Party Shots is better equipped to scale their product offerings, run promotions, and deliver a frictionless customisation process for every celebration. 

Project Info

CLIENT
Party Shots
ROLE
Custom Gifts, Event Favours, Personalised Products
Party Shots logo
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Shopify and eCommerce growth services

Shopify and eCommerce support
97%
Shopify Support
95%
Custom design & mobile-responsive layout
97%

Services

Shopify and eCommerce support
Shopify consulting, design, and development 
Shopify Support
Custom Shopify 2.0 Theme
App Integration   
Custom design & mobile-responsive layout

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