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eCommerce Strategies

Would ChatGPT Recommend Your Brand

PLAYBOOK | AI VISIBILITY Would ChatGPT Recommend Your Brand? A Realistic Look at AI Visibility The mechanics of AI recommendations — and why plenty of well-ranking websites never get mentioned. AI engines don’t rank pages the way Google does. They recommend a small handful of brands — and most businesses never find out whether they’re […]
eCommerce Strategies

Inside A Modern GEO Audit

TOOLS | GEO AUDIT PLATFORMS What’s Actually Inside a Modern GEO Audit? A Closer Look at the New Tools Measuring AI Visibility A walk-through of what a structured GEO audit contains — and why the detail matters more than the headline score. A modern GEO audit goes well beyond a single score. Expect 50+ prioritised […]
eCommerce Strategies

From SEO To GEO

INSIGHT | GENERATIVE ENGINE OPTIMISATION From SEO to GEO: The Quiet Shift Rewriting How Customers Find Brands A look at how AI search is replacing the traditional blue-links experience — and what it means for any business relying on Google for discovery. GEO Score and platform analysis across ChatGPT, Gemini, Claude and Perplexity — the […]
Design, Marketing

BioGenesis uses Win Back for marketing attribution growth

BioGenesis, is a respected wellness and supplement brand known for its science-backed formulas and high customer retention. They were looking for a smarter way to grow loyalty without relying on blanket discounts.   The Challenge Their old sign-up approach relied heavily on automatic discount codes, which affected margins and encouraged customers to wait for sales. […]
Alinga, eCommerce

Tips to help create a more personalised eCommerce experience

The emergence of new consumer channels and increased eCommerce sales can sometimes distract Gold Coast eCommerce store owners from what is really important: the customer experience. Providing a personalised online shopping experience is what our team at Alinga Web Design helps our customers achieve. As certified Magento eCommerce developers, below we offer some useful tips […]