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Greensmith Grocers
WooCommerce to Shopify

Greensmith Grocers logo

Certified organic grocer in Birtinya, on the Sunshine Coast

Greensmith Grocers is a certified organic grocer on the Sunshine Coast, selling fresh produce, pantry staples and natural health products in store and online. We moved the business from WooCommerce to Shopify, with a store built for a large grocery range, click and collect, and delivery.

IndustryGroceryRetail and onlineWooCommerce to ShopifyClick and collect

Services

  • WooCommerce to Shopify migration
  • Custom Shopify design
  • Shopify development
  • Klaviyo email marketing

Platforms

  • Shopify
  • Klaviyo
  • Rebuy
  • Loox reviews

Features

  • Fresh click and collect
  • Shop by range and by purpose
  • Product search
  • Free delivery progress in cart
Visit greensmithgrocers.com.au
Greensmith Grocers Shopify store on desktop and mobile

01From WooCommerce to Shopify

A large grocery range moved onto Shopify.

Greensmith carries well over a thousand products, from fresh organic produce to pantry staples and natural health. A range that size needs a platform that is quick for the team to manage and quick for customers to shop.

We moved products, customers and content to Shopify and redirected the old URLs so search rankings came across with the store. See our WooCommerce to Shopify migration service.

Greensmith Grocers Shopify store on mobile: Sodii hydration salts product page and cart drawer with free delivery progress
Shoppers at a Greensmith Grocers market night

The result

MigratedFrom WooCommerce to Shopify
1,600+Products in the range
Click and collectFor fresh and chilled
RebuyCart upsells
Greensmith Grocers Shopify store on desktop and mobile: top sellers and products collection

02Built for how people buy groceries

Clear categories, fast search, and fresh food set up for click and collect.

Grocery shoppers know what they want, so the store leads with clear ranges (Fresh Click and Collect, Grocery, Natural Health and The Kitchen), fast search and shop by purpose.

Fresh and chilled lines are set up for in-store pickup, while pantry and health products ship, with a free delivery threshold shown in the cart. More on our custom Shopify design.

Bone broth rice dish from the Greensmith Grocers range
Fresh gluten free pasta
Fresh organic turmeric root

03A local store, online

The design carries the feel of the Birtinya store, with Rebuy and Klaviyo working behind it.

The look draws on the store itself: deep green, warm cream and real photography of the shop floor and market nights.

Rebuy suggests add-ons in the cart drawer, Loox reviews sit on product pages, and Klaviyo connects to the store for email. See our Klaviyo email marketing work.

Greensmith Grocers Shopify store on mobile: homepage and products collection, on Greensmith green
Greensmith Grocers Shopify store on mobile: custom category menu and cart

Questions about this project

What did Alinga build for Greensmith Grocers?

We moved Greensmith Grocers from WooCommerce to Shopify and designed a store for a large organic grocery range, with click and collect for fresh lines, delivery for pantry and health products, Rebuy upsells, Loox reviews and Klaviyo email. WooCommerce to Shopify migration

Can Shopify run an online grocery store?

Yes. Greensmith sells more than 1,600 products on Shopify, with fresh and chilled lines set up for in-store pickup and the rest available for delivery. Shopify development

How does click and collect work on the Greensmith store?

Fresh and chilled products are marked for pickup in store, so customers can order online and collect from the Birtinya store, while pantry and health products ship as normal.

Why move from WooCommerce to Shopify?

A large range on WooCommerce means a lot of plugin and hosting upkeep. Shopify handles hosting and security, and gives the team simpler tools to manage products and promotions. Shopify migration experts

Which apps does the Greensmith Grocers store use?

The store runs on Shopify with Rebuy for cart upsells, Loox for reviews and Klaviyo for email marketing. Klaviyo email marketing

Has Alinga moved other businesses from WooCommerce to Shopify?

Yes. Other WooCommerce migrations include Nutworks, MUTIG Fashion and Kiddo Kitchen.

Planning something similar?

Tell us about your project and talk it through with a senior Shopify strategist.

Contact us

View our work, web design & marketing 

We use proven strategies, tailored design, & innovative technology to make beautiful and conversion optimised eCommerce experiences on Shopify Plus.
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