Highgrove Bathrooms
Shopify Plus migration

An ambitious enterprise brief, delivered on Shopify Plus inside 8 weeks.

Highgrove runs 50+ stores and a large online catalogue. Adobe Commerce meant ongoing hosting, patching and developer time, and the business wanted a faster store the team could run day to day.

The brief asked for a lot in a short window: a full replatform, an ERP integration, find and reserve in store, click and collect, custom fulfilment, tailored merchandising and a vanity builder with a 3D configurator. We moved products, customers, content and redirects, mapped every old Magento URL to its new home, and went live on Shopify Plus 7 weeks after kickoff. Read more about our Magento to Shopify migrations.

A custom vanity builder, a 3D configurator and Rebuy merchandising.

Vanities are Highgrove’s hero category, and most are bought as a set. The custom vanity builder lets customers choose the cabinet finish, top and handles on the product page, with a running build total, then add the whole bundle to cart in one step.

The integrated 3D configurator shows each choice on an interactive model, and View in My Space places the vanity in the customer’s own room. Rebuy handles tailored merchandising across the store, from recommendations on product pages to People also love in the cart drawer, alongside progress to free shipping and a free gift. More on our Shopify Plus development.

Brauz, click and collect, custom fulfilment and esuite, working as one.

With 50+ stores, the website has to send people to the right one. Through Brauz, Find in Store shows live stock at each store by distance, customers can reserve in store, and the store finder and showroom bookings sit on the site.

Custom fulfilment rules decide whether each product ships, is collected or is reserved, and click and collect is built into checkout. Highgrove’s esuite ERP feeds products, stock and pricing into Shopify Plus and takes orders back for fulfilment. Pages load 56% faster than on Magento, and Highgrove is on our Support & Success programme. See our omnichannel retail and ERP integration work.