Shopify is a very well-known eCommerce company that develops computer software for online stores. Unite, the annual partner conference was hosted by Shopify a few months ago in which the latest news and upcoming updates that are to be released in the coming year were announced. Eager to know what did they announce? Here is the top pick out of the wonderful products announced by Shopify. There were certain things that were supportive only to Shopify plus. Here, read ahead the entire article to find out the latest product announcements made by Shopify.
This was basically the biggest announcement made in the Unite conference 2017. Shopify pay is a tool that would let your customers save their credit card and shipping information when they purchase any product for the first time from your store. So that when they visit for the second time on your store, they can checkout faster and reduces the form filling aspect from 16 to 2. When the store owner has this tool, the customers can not only checkout faster on their store, but also on any store that is participating on Shopify.
Storefront API is the tool that lets you control entire purchasing experience of the customer and can let you build customised purchasing experience. The speciality of this tool is it is not only limited to the website only, but every revenue generating aspect such as website, desktop app, mobile apps and games as well. This API totally focuses on experiences from customer’s perspective. With the help of this, one can fetch data about a single product on any website or device, create unique checkout experiences with control on the shopping cart, create new customers and let the customers choose unique product options.
Mobile Store Builder
Currently, this is available only for Shopify plus users and lets the merchants create their native iOS and Android app with no technical knowledge. The platform suggests the merchants to use sophisticated themes along with good designs. Mainly, the Shopify plus merchants can develop the mobile app without wasting more time and money on building the mobile app from scratch. The platform does not even cost any kind of maintenance charges for your app. It becomes easy for the merchants to create extraordinary and easy mobile shopping experience.
Since Shopify has launched the wholesale stores, it was lacking in accommodating merchants’ wholesale needs. But in Unite 2017, with the announcement of this updated Wholesale Management tool, it became easier for merchants to handle the wholesale requirements of the customers as this tool offers the power to the merchants to run a separate website in order to handle wholesale customers. This platform is only supported to Shopify plus merchants. But this update just contains light features of the product. More of it would be noticed in 2017-18.