Making sure you’re on top of the search results.
The time of mobile commerce and the internet converging on your Smartphone phone is now on the rise and this is not a passing fad but a reality of the future.
Almost everyone is starting to feel the need to create a Mobile App for the most frequently accessed service on their websites and businesses. Creating the App would be easy but, how to monitor its use and check the user preferences in reality: a challenge. Another option would be to have a responsive design for your website. That means that you have to be sure that the website design technique you are using allows you to create a single website that will adapt to the device on which itï¿½s being viewed, no matter if it is a laptop, smartphone or tablet. A site built with responsive design will automatically resize for different devices, but it would still be up to you to prioritize the contents that matters most for the mobile users.
Whatever option you are using for you to track and monitor the traffic and user behavior and your devised app should let you measure mobile sites, apps and visits from web-enabled mobile devices, including both high-end and basic phones and tablets.
Your Mobile App developer should be able to help the marketers and developers measure their mobile apps. The reports are tailored for mobile app developers and marketers, being able to use the language that matters to them. This helps to track the whole journey from discovery to download to engagement.
Reality is, mobile phone apps are the new website. We have seen a growth in mobile application development over the last few years and chances are that is a trend that will not go quietly and easily. With the rising on the usage of smart phones more and more users and consumers looks for the convenience and accessibility of the company on the go. One thing that many businesses have no clear understanding of is that a mobile application can greatly strengthen your overall search engine optimization (SEO) efforts in the pages of search. Phone application for the Android or iPhone can help you with your search engine marketing efforts:
Publishing a mobile app where the data will populate in a number of locations automatically and inevitably floods the search results for you company branded search by users.When a potential client or customer searches your company name online and they see the info regarding your mobile app that is SEO at itsï¿½ finest.
If you know anything about SEO, you know that links are the very important when building power and strength to your businessï¿½ website. There is a number of mobile app directories that have the ability to leave a link behind , which helps in increasing the number of positive signals pointing to your website the search engines can read. The search signal coming from a mobile app directory tells the search engines you are here for the long run.
Let us also not forget about the hundreds if not thousands of blogs and blogging communities that enjoy discussing all things mobile. If you play your cards right and perform some blogger outreach you can have a number of write ups on these mobile app blogs. Many will most likely include a nice link. Both Android and the iPhone have their own respective market places where your mobile app will be showcased. If it becomes popular its visibility will help you grow your business and make it more accessible for your audience.