You might have heard about the rise of the BYOD (Bring Your Own Device) trend happening in companies right now as well.
Mobile devices are so popular and convenient that even the largest distributors are encouraging their employees to BYOD for work. On the personal use side, tablet use is growing at speeds that predict they will soon be the first home connectivity choice over a desktop and laptop for internet needs.
This makes a pretty strong case for your Shopify ecommerce store to be mobile-friendly, and if it isn’t, to get it done quickly!
Responsive Design
Online shopping is rarely done while sitting quietly at a desktop, sipping tea. People shop on the go! Commuting to work, waiting for a coffee order, and killing time in the waiting room at the doctor’s office; is when consumers can be found perusing their favourite shops.
Mobile devices have changed the name of the game. If someone tells you about an amazing organic chocolate from France, you aren’t going to remember to check it out later. So, what do you do? You open your phone and look it up on the spot. If the chocolate carrier’s website isn’t mobile-friendly — that’s a lost sale.
Mobile-Friendly Design
Shopify provides options to fix this scenario. Use a responsive theme for your Shopify online store to cut back on these missed opportunities. When comparing your store to other Brisbane eCommerce websites, the last thing you want to find is that your site looks outdated.
Shopify’s responsive themes will make your site mobile-friendly and keep the design element consistent across all platforms, so your brand never misses an opportunity to connect with your audience.
This is a pretty big deal; studies have shown if a site is not mobile-responsive, 61% of consumers will abandon the site altogether. You can’t afford this to happen long-term.
Mobile Apps
Alinga eCommerce is a Brisbane agency specialising in Shopify ecommerce stores. Don’t be shy about reaching out for assistance with building an iOS or Android app to reach an even wider audience.
If you decide to take your business a step further and have a shopping app created, use your new app as an excuse to have an app-launching sale! Make a promotion out of it and take advantage of social media to get the word out.
Remember, you can have the best product and offerings in town, but if customers can’t access your ecommerce store, it will not matter. Work with a developer to ensure your site is mobile-friendly. Keep a design theme that will allow for unity across platforms like mobile devices, tablets, and laptops. Consider developing a mobile app to make shopping quick and easy.
Are you unsure if your current store is as mobile-friendly as it can be?
Contact Alinga eCommerce to learn more about what we can do to make sure your store is responsive, no matter what device it’s being accessed from.
At Alinga eCommerce, we specialize in creating seamless Shopify ecommerce experiences that drive results. With our expertise, your online store can thrive in today’s mobile-first world. Contact us today to elevate your ecommerce presence and unlock the full potential of your Shopify store.
